Earlier this week, final discussions concluded between authorities from both Melcher Media & Design (Melcher) and Wikid Games (Wikid). The resulting agreement will see all of Wikid’s assets, resources and brand assumed by Melcher. The two firms will continue to maintain separate branding but represent complete solutions as one entity under the Melcher hierarchy moving forward. At this time all resources from both firms will be maintained.

Melcher Media & Design President Dwayne Melcher stated, “These two companies have worked collaboratively for several years and everyone agreed that this move will help us bring a more expansive and full service offering to our shared client base”. It is reported that Melcher intends on maintaining the entire service suite currently offered by Wikid including online and mobile gaming as well mobile application development.Melcher Media & Design intends to offer joint services to clients that include both traditional advertising solutions and modern “experiential” marketing tools ranging from web and graphic design to interactive branded gaming and e-learning across multiple platforms. Melcher has made strides towards becoming a full interactive agency in the province of Saskatchewan and with this transaction, intends to bolster its competitive position by offering unique services not typically found by traditional local advertising firms.

For further details and information on both brands, www.melcher.ca may be consulted.